It's their moment!

Launching January 2027

We know that your mini bestie's birthday is the event of the year! That's why we've made the Birthday Club to make it even more special.

Think personalised birthday cards, special badges, exclusive digital packs, discounts for themed parties, and much more. See everything that's included below and join the waiting list to lock in your spot!

Just £24.99 a year!

Delivered before their big day:
Frobelles Birthday card and badge
Cake topper, Hair Slay gift

Plus extra perks:
Printable party invites, music playlist
15% off birthday merch and party packs
10% off Frobelles photoshoot parties

New Music

Frobelles Forever, our new
6-track EP is ready to listen!

Frobelles: Hair Slay, Fun Play!

The Afro hair dress-up game!

Recent Press

Our Founders' Story

Watch on YouTube

Meet Alyssa & Yvonne, the London-based mother & daughter duo who created Frobelles - a dress-up game increasing representation of Afro hairstyles.

With over 80,000 downloads and counting, kids love learning the variety of hairstyles whilst playing with the game's characters.

My 1st thought was 'this is exactly what my daughters need to see'.

My eldest daughter EJ (who was 6 at the time), she instantly fell in love with Frobelles. EJ was questioning why none of her peers had locs like her - she came to the conclusion that her hair wasn't beautiful! When she saw the character Krista had locs, it made her realise how beautiful her hair was and she instantly saw herself in this character.

Evette, London